The Art of Writing Blog Titles
Your blog title is the most important piece of copy you'll write. It determines whether someone clicks on your article from search results or social media. A great title promises a specific benefit, uses power words, includes the target keyword near the beginning, and creates curiosity or urgency.
Studies show that specific number-based headlines (e.g. "17 Ways to...") and question-based headlines generate higher click-through rates than generic titles.
FAQ
How long should a blog title be?
Ideal blog titles for SEO are 50–60 characters — this is what Google typically shows in search results. For social media sharing, titles under 70 characters display fully on most platforms.